Digital Marketing Automation Tools to Save You Time in 2023
Automating your digital marketing can be an extremely efficient way to save time and get more out of your campaigns.
Whether it’s manually triggering emails or posting social media content, you can end up spending a lot of time doing things that impact your overall productivity.
By setting up automated processes, you can free yourself from tedious tasks, leaving you with hours for creative ideas and strategies that could improve performance.
Automation helps you better manage resources (including time) and quickly measure campaign ROI to make sure you’re getting the biggest bang for your buck.
In fact, according to FinancesOnline, 81% of marketing organizations already use marketing automation to save time.
The best way to automate your digital marketing? By implementing marketing automation tools.
To help you take the first steps toward automating your marketing, we’ve rounded up a list of some of the best marketing tools and platforms. From writing to data analytics, you’ll find tools to help you automate every aspect of your marketing.
Text Blaze is a powerful tool used by 400,000+ people across the world that helps eliminate repetitive typing forever!
Text Blaze allows you to save intuitive text templates and insert them anywhere using keyboard shortcuts. Formulas and logic help you take your templates to the next level and automate common emails such as invoices.
Whether you are sending outreach messages, or interacting with customers/clients, Text Blaze helps you save time while writing.
Here are some of the things that makes Text Blaze great:
Join thousands of teams who are using Text Blaze templates.
Automate Social Media
Managing social media can be time-consuming. Hootsuite helps individuals and businesses automate the management of their social media accounts.
By using Hootsuite, you can plan and schedule content so it posts automatically when the time comes.
Hootsuite also comes with helpful features such as the ability to monitor conversations and trends online so you can easily respond in real time, schedule posts for optimal times, and analyze performance of your posts with comprehensive analytics reports.
Automate Sales and CRM
At its core, Keap is a powerful customer relationship management (CRM) and email tool that enables users to quickly and easily automate email campaigns.
You can also use Keap to manage leads and automate sales.
Keap provides a robust set of dashboards and analytics tools that allow you to streamline your digital marketing processes and get the best possible results from your campaigns.
Hubspot, one of the most popular marketing tools, offers lead tracking, social media marketing, and landing page builders.
Hubspot has an extensive suite of tools to help you build your customer database, personalize emails with targeted content, track interactions, and assess the results of campaigns.
By putting all your digital marketing in one platform, like Hubspot, you can focus your time on making strategic decisions that deliver maximum value for customers.
OptinMonster is a powerful lead-generation tool that can help bolster your sales.
It helps you find and capture leads, and allows you to be creative with the way you do it.
From multiple types of automated popups to different styles of forms, Optinmonster sure your message resonates with all sorts of audiences. All without needing a developer or designer.
OptinMonster also easily connects to your CRM software so your leads can seamlessly enter your email or sales workflows.
Zapier was designed to help marketers automate their tedious business processes. Put simply, Zapier allows you to connect different platforms and tools that don't normally integrate with each other.
With its simple drag-and-drop interface, you can easily automate various tasks such as lead generation, customer notifications, and form entries without ever needing to write a line of code.
By leveraging Zapier for your marketing efforts, you not only save time by automating tasks that would otherwise consume precious time and resources but also eliminate expensive manual tasks. This helps you and your team to make better use of resources and improve your marketing performance!
Asana is one of the leading project management tools out there that helps teams manage, track, and automate their workflows.
It helps you keep your work organized and your teams in sync. This allows team members to focus on their tasks and deadlines so that everyone can get the job done faster.
With Asana, you create projects for every group of tasks, add important details about each one, assign tasks to specific people or teams, set due dates and progress updates, and customize workflows so everyone is always on the same page.
SEMRush is the go-to tool for online marketers to automate their search engine optimization (SEO) and search engine marketing (SEM) efforts.
From finding high-value keywords to monitoring competitors’ search terms and tracking organic search progress, SEMrush helps even the most experienced online marketing professionals guide their decisions with up-to-date insights.
Whether it be PPC campaigns or SEO content, you can quickly generate automated reporting that can be tailored to your needs. This can eliminate manual reporting, helping improve efficiency and performance.
A tool like SEMRush is key to improving your search engine rankings while minimizing tedious research.
Automate Marketing Data
For many marketers, keeping data organized can be a time-consuming task. Instead of spending all your time in spreadsheets, use a database like Airtable instead.
AirTable is a powerful web-based platform that helps you organize and store your data At first glance, it looks like a spreadsheet but rather than simply displaying data it also automatically links data points.
This helps you better understand your customers and provides a single source of truth for making data-driven decisions.
Airtable also includes many features designed to automate your workflow. For example, you can also keep track of ongoing tasks with due dates, assignees. and project progress.
As well, you can set up rules that trigger actions to avoid having to manually complete repetitive tasks related to your dataset.
A part of the Google suite of marketing tools, Looker Studio is data visualization too. It’s designed to automate the process of turning your data into informative, eye-catching dashboards.
Using Looker Studio, you can automatically generate up-to-date reports and transform their raw data into intuitive visualizations. No programming or coding experience is necessary – once you connect your data, Google Looker Studio will take care of the rest.
Leverage this versatile tool to quickly gain insight into your data and save time.