Follow-Up Email to Client After Quotation

Prospect ghosting you after receiving a quote isn’t uncommon. Effectively following up after sending a quote can significantly improve the chances of you winning the deal.

In this blog post, we will help you understand how to write a follow-up email to a client after sending a quote to avoid ghosting. We also include 5 sample emails that you can use.

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How to Write a Follow-Up Email to Client After Quote?

If you are writing a follow-up email after sending a quotation, make sure that the email is helpful, contextual, not too long, and defines clear next steps.

In addition to that, the timing of the follow-up email is important. Your timing should convey the right sense of urgency and also take into consideration the prospect’s daily schedule.

Make sure that your follow-up email is open-ended to avoid a simple yes or no response.

Here's a short video that shows how you can use Text Blaze to reply much faster in Gmail.

Follow-Up Email to Client After Quote Sample

Here’s a generic follow-up email template that you could send to virtually any potential client after you send them a quote.

Simple follow-up email to client after quotation

Hi {formtext: name=first name; cols=8},

I hope you’re having a great week, and that this email finds you well. I didn’t hear back from you after sharing the quote for our office supplies subscription.

If you have questions that you’d like to discuss, I’d be happy to have a quick chat sometime this week. Let me know what works for you.

Best, Patricia

Send Helpful Content - Follow-Up Email to Client After Quote

The potential client may not have all the information they need to make a decision. If you haven’t heard from them in a few days, they may need more resources.

Follow-up email with additional information

Hi {formtext: name=first name; cols=8},

I’m writing to follow up on the email I sent you on {formdate: LL} containing a quote for ACME.

In case you need more information to help inform your decision, I attach a list of resources about our product: {formparagraph: name=Add link to additional resources here; default=; cols=60; rows=5}

Feel free to call or email me with questions anytime.

Looking forward to hearing from you!

Best, Lorraine

Using Urgency - Follow-Up Email to Client After Quote

You may offer promotional deals or deals to entice potential new clients. But, those should be called out as limited-time exceptions. If you shared a promotional offer with your lead and haven’t heard back, you may need to communicate some urgency in your follow-up email.

Time-sensitive follow up email

Hi {formtext: name=first name; cols=8},

I’m writing to follow up on the email I sent you on {formdate: LL} with a limited-time discounted offer.

As a reminder, I’m only able to offer you the discounted price until {formdate: LL; name=date2}. Hope you don’t miss out on this incredible offer!

Best, Patsy

Offer Demo - Follow-Up Email to Client After Quote

If you offer a demo of your product or service, you might consider offering that demo to the lead in your follow-up email.

Follow up email suggesting a demo

Hi {formtext: name=first name; cols=8},

I hope you’ve been well these last few days! I wanted to check in, as I didn’t hear back from you on the quote for ACME.

If you need more time to decide, no worries at all. In the meantime, I was wondering if I could offer you a quick overview of how to {formtext: name=do something; cols=6} using our product?

It will help you see how ACME works, and might answer any other questions you might have.

Feel free to reach out to schedule a demo meeting, or to ask any other questions.

Best, Laurence

Suggest a Call with an Expert - Sample Follow-Up Email to Client After Quote

Follow-up email suggesting a call with an expert

Hi {formtext: name=first name; cols=8},

Not sure if you saw my previous email and since you are expecting to make a decision soon I thought it would be worth getting in touch with you.

From our conversations, it seems like you’re interested in moving forward with this deal. I can understand that it can take some time to evaluate your options and make a decision. I recently spoke to one of our in-house subject matter experts (John) and I thought that you may be interested in meeting him. John is an expert in {formtext: name=area; cols=12} and I’m sure he can help inform your thinking.

Are you available for a call with John next Wednesday?

Best, Ethel