5 Order Confirmation Email Templates That You Can Use Today
An order confirmation email is a digital receipt that confirms a customer’s purchase, provides reference information, and gives them other helpful information about their purchase or its fulfillment.
You can’t skip out on these emails. Without it, your customers won’t know if their transaction went through and won’t be certain that you’re fulfilling the order.
Also, Customers are eager to get these emails. It gives them peace of mind and helps to reinforce confidence in their buying decision. It also presents a perfect chance to upsell, cross-sell, and entice customers into a rewards or subscription program.
Our 5 free templates can help you get started. You can customize them to fit your brand using Text Blaze.
Here’s what an order confirmation email should include:
- Customer’s billing information
- Order summary: items purchased
- A thank-you note
Here’s what an order confirmation email can also include:
- Shipping information: courier and tracking number
- Estimated fulfillment time
- Upsell and cross-selling suggestions
- Instructions for accessing or using their product
- Customer service department contact information
Simple physical product confirmation
Hi {formtext: name=Tina; cols=8},
Thank you for purchasing with us!. We’ve just received your order and are working hard to get it to you. Please give us up to 5 business days to process and ship your order. Once we do, we’ll send you another email that contains your tracking information.
Your order reference information is below. If you see any errors or have any problems, please contact our support team right away.
Sincerely, Daniel
Digital product order confirmation email
Hey {formtext: name=Rick; cols=8}
Your payment with us just went through. Let me be the first to welcome you to our Secrets of Sales Superstars Club! You now have lifetime access to an amazing program that’s proven to increase sales skills and lead to six-figure income raises!
You can get to it at any time by logging into our website. Here’s the secret link: [website] Your username is: [email]
Use this one-time link to generate a new password and activate your membership.
The entire program is waiting for you right now. But we’re also including a download of your first training session. Let us know how you find it. You can share your thoughts with us by responding to this email.
We can’t wait to hear from you! Regards,
Andrea
Order confirmation to first-time customers
Subject Line: Anita, we received your order #XXXXX and can’t wait to introduce ourselves!
Hello {formtext: name=Anita; cols=8},
Thank you for purchasing our new customer luxury sock kit. We curated it to give you an experience of what Sock Inc represents.
It contains a three-pair selection of three of our luxury sock lines.
You will receive:
- One pair of navy-blue socks made of 100% cashmere
- One pair of ivy leaf-printed socks made of 100% Italian merino wool
- One pair of natural tan socks made of 100% vicuña
We’re shipping your package through FedEx. The courier will pick up your socks within 12 hours and have them at your door within 3 days.
Here is your tracking number: #XXXXXXX
It won’t be long until you enter the world of fine luxury socks. We can’t wait to have you feel what thousands of our other customers feel every single day.
We’re sure you won’t go back to mere cotton.
Cheers,
Nate
A friendly cross-selling order confirmation email
Hello {formtext: name=Mathew; cols=8},
Thanks for purchasing our iced tea kit! It’s about to be a cooler, sweeter summer where you are!
Here’s an order summary of what you got:
[Order Summary]
We’re already getting your tea collection all bundled up and ready to go!
Think you missed anything? You might find that our iced white and green tea blends are perfect for cooling off when you want a lower hit of caffeine.
We currently have our nectarine-raspberry white tea blend on sale. You can add it to your order by clicking here. There’s still time for us to add a few more items to this order! If you order within 36 hours, we can bundle those items into the same shipment.
With love,
Tom Team Peaches
Order confirmation + upselling a subscription program
Hello {formtext: name=Carlos; cols=8},
Thanks for purchasing a set of our 100% pure beeswax candles.
Here’s what your order contains: [Order Summary]
You can expect to receive your items within 5 business days.
We can’t help but notice that you’re a regular customer. It makes us happy to know that you love beeswax candles as much as we do.
As a way to express our appreciation, we’d like to invite you to join our Honey Wax Subscription Club. It gives you a 5% discount on your regular monthly candle purchase.
This invitation doesn’t expire and won’t lock you in. You can begin, change, or end your subscription at any time.
Sincerely,
Sasha
That’s it for now!
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