{formtoggle: name=Do Research; default=yes}- Do market research by reading up on the industry and looking into the business strategies of your possible competitors{endformtoggle}

{formtoggle: name=Create USP, Value Proposition, and Personas; default=yes}{endformtoggle}

{formtoggle: name=Interview Customers/Potential Customers; default=yes}- Speak with 15–20 past, present, or potential consumers{endformtoggle}

{formtoggle: name=Draft a Positioning Statement; default=yes}- Describe in your statement who the product is designed for, what the product accomplishes, and how the product is different from similar items on the market{endformtoggle}

{formtoggle: name=Train Your Team on Using Your Product; default=yes}- Keep company informed of your launch strategy, send emails, internal presentations, or Slack messages{endformtoggle}

{formtoggle: name=Train All Teams on the Product; default=yes}- Including support, sales, and social{endformtoggle}

{formtoggle: name=Prepare For Product Disbursement; default=yes}{endformtoggle}

{formtoggle: name=Create a System For Product Feedback; default=yes}{endformtoggle}

{formtoggle: name=Run Product Aspects by Legal; default=yes}{endformtoggle}

{formtoggle: name=Create a Marketing Plan; default=yes}- Landing pages, demos and tutorials, and blog entries about the product{endformtoggle}

{formtoggle: name=Finalize Pricing Structure; default=yes}{endformtoggle}

{formtoggle: name=Set and Test Launch Goals; default=yes}- Test every feature on actual browsers, devices, and operating systems{endformtoggle}

{formtoggle: name=Prepare Metrics and Support; default=yes}{endformtoggle}

{formtoggle: name=Run Product Through Rigorous Testing; default=yes}{endformtoggle}

{formtoggle: name=Create, Review, and Distribute Sales Collateral; default=yes}{endformtoggle}

{formtoggle: name=Final Walkthrough of Product Roadmap; default=yes}{endformtoggle}